Course Overview

The Complete SEO & Digital Marketing Course is designed to equip individuals with the necessary knowledge and skills to excel in the fast-paced world of digital marketing. This comprehensive course covers all aspects of search engine optimization (SEO) and various digital marketing techniques, enabling participants to leverage the power of the internet to drive targeted traffic, increase brand visibility, and generate sales.

Course Objectives

• Learn how search engines work and what factors influence search rankings and identify the difference between organic and paid search results.
• Optimize website structure, titles, meta descriptions, and URLs. Understand the importance of quality content and learn the techniques for creating SEO-friendly content.
• Explore off-page optimization techniques and the importance of building high-quality backlinks.
• Understand the importance of website speed and implement strategies to improve performance.
• Content marketing in driving organic traffic and engagement. Learn various content marketing strategies, such as blogging, infographics, and video marketing.
• Provide students with a strong foundation in programming, equipping them for further studies or a career as software developers.

Course Content

‍Module 1: Introduction to SEO.

Module 2: On-Page Optimization.

Module 3: Off-Page Optimization and Link Building.

Module 4: Technical SEO and Website Performance.

Module 5: Content Marketing and Digital Advertising.